Notifying Visitors of Your Use of e-MARKETER
To do so, you can insert a clause in your privacy policy explaining this. If you are collecting user data that is considered private, it is your responsibility to adjust your privacy policy appropriately.
We have a pre-made clause to be included in any of our customer’s privacy policies who wish to use it, as seen below.
Disclaimer
This is our standard template to be used in your website privacy policy and designed to aid compliance with data protection legislation. As many local and jurisdictional regulations are emerging on a regular basis, the information contained in the template may not reflect the most current legal developments in your jurisdictions. Only qualified and dedicated legal expertise can guarantee that your privacy policy is compliant with the laws applicable. If you are not sure about any legal questions or have any questions or doubts about our template you should consult with a lawyer or law firm specialized in digital communications law. If the local laws of your jurisdictions require a website privacy policy to contain further information feel free to contact us.
Please note that the wording provided is set to be a very generic statement and might need to be tailored to fit your particular use of e-MARKETER’s service. We also recommend that you work with your own counsel to make sure that it addresses any concerns your business and customers might have.
Copy and paste this HTML code to your site privacy policy:
<p>
We use e-MARKETER in order to better understand our users’ needs and to optimize our service and customer experience. e-MARKETER is a technology service that helps us better understand our users’ experience (e.g. how much time they spend on which pages, which links they choose to click, what users do and don’t like, etc.), and this enables us to build and maintain our service with user feedback. e-MARKETER uses cookies and other technologies to collect data on our users’ behavior and their devices (in particular, devices’ IP addresses, captured and stored only in anonymized form), device screen size, device type (unique device identifiers), browser information, geographic location (country only), and preferred language used to display our website. The information we collect from cookies is only used in conjunction with your use of our services and is not shared by us with any third party.
</p>
<p>
Personalization status: <script id="emarketer-opt-out" src="//counter.e-marketer.io/e-marketer-gdpr.js"></script>
</p>